Stanford Mobile Health 2012

Program 2011

We are working hard each day to make sure Mobile Health 2011 is one of the best events you’ve ever attended. Our Content Team is carefully selecting the themes and speakers for the conference.

Our two-day event will feature what really works to improve the health behavior of everyday people. For two action-packed days, you’ll hear from the winners, and you’ll learn from their successes. But that’s not all. This year we show you what really works in many facets of mobile health, from prototyping to testing, from distribution to monetization.

Executive Director: BJ Fogg, Ph.D., Stanford
Managing Director: Tanna Drapkin, Stanford
Co-managing Director: Diane Brodalski, CDC

Download the final program PDF

Schedule Overview

Tuesday, May 3
3:00 – 5:00 – Workshops (optional)

Wednesday, May 4 (Full event begins today)

Check in will begin at 7:45 AM.

Each session featured three or four experts giving short talks, followed by a panel discussion on the topic. The panel included Q&A with the audience.

Breakfast (provided)

Morning Sessions
• 8:45 Welcome to Mobile Health 2011
• 10:05 Brief Introduction to All Speakers
break – informal meeting and talking
• 11:00 What Really Works in Changing Behavior

Lunch (provided)

Afternoon Sessions
• 1:15 What Really Works in Using SMS to Improve Health
break – informal meeting and talking
• 3:00 What Really Works When Mobile is Part of a Multi-touchpoint Ecosystem
break – informal meeting and talking
• 4:45 What Really Works in Mobile Health Collaborations

Evening Reception

Thursday, May 5 (day two)

Breakfast (provided)

Morning Sessions
• 8:45 Welcome Back
• 9:00 What Really Works in Public Health
break – informal meeting and talking
• 11:00 What Really Works in Evaluating Impact

Lunch (provided)

Afternoon Sessions

• 1:15 What Really Works in Hacking Mobile Health
break – informal meeting and talking
• 3:00 What Really Works in Changing Behavior: Commercial Impact
break – informal meeting and talking
• 4:45 What Really Works in the Business of Mobile Health

Closing Remarks/Informal Reception

Meals

Breakfast, lunch, and two breaks will be provided each day. There is also a beer and wine reception with hors d’oeuvres on Wednesday (May 4) evening directly after the closing program for the day.

We’re planning our meals to be healthy and mostly vegetarian. If you have any specific dietary requirements please get in touch with Tanna Drapkin.

Internet Access

There will be free, wireless internet access. The code will be available at the check-in desk.

Special Needs

If you have any special needs regarding diet, parking, accessibility, etc. please contact Tanna Drapkin immediately.

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